Welcome to a next generation B2B marketing and customer communication platform. Send highly personalized messages with user engagement data without waiting on product or data teams. Guide your users to quicker onboarding, better adoption, and get more revenue and pipeline. The power of Marketo, ease of use of Intercom, data of Snowflake.
Deliver tailored marketing campaigns across the customer lifecycle with an audience and token builder purpose built for product-led growth. Drive adoption, revenue expansion, and create delightful product engagements.
Native integrations to your product activity data and CRM allow us to stream all the data from the source, no SQL required. Inflection’s unification engine then combines into a single view for executing impactful marketing campaigns
Inflection was built for marketers, with self-service functionality. From interacting with product data to building personalization tokens, with no SQL or scripting required.
From being able to support 100 million contacts and billions of product activity events to being built with exacting security standards such as SOC 2, CCPA, and GDPR compliance, Inflection can support you today and tomorrow.
Aaron Bird, CEO and co-founder of Inflection.io (former VP of Product Adobe and Marketo) walked us through the best practices for maximizing a PLG motion and 8 email campaigns successful PLG companies are running today that drive more activation, revenue, and pipeline.
Most marketing automation tools, like Marketo, do not recognize product users and they are not aware of the org contexts of product users (they can only handle accounts from Salesforce). That makes it very difficult for PLG companies to properly coordinate and run growth campaigns for these users at Org level and user level.
Branching in campaigns is crucial for personalizing and directing your customers to their own customized paths of product experience. It allows you to tailor your messaging to your audience segments based on their interests, behaviors, and preferences to generate more PQLs/PQAs, convert to paid, or expand the customers. With conditional branching, you can always reach out with the right message at the right time.
In this micro report, we’ll break down a few things that high NRR companies are doing. Things any PLG company can do today, without having to make changes to their product.
An ultimate collection of winning PLG campaign ideas, examples, and best practices.
125 marketing-driven product-led growth initiatives you want to bookmark for the next strategy meeting.