Customer Lifecycle Journey of Dynatrace
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Unlike legacy marketing automation, we don't charge off database size

Growing startups under 100 employees and using Segment.io qualify for special pricing. Request a demo to learn more.

The only plan you need

Paid annually
Starting at
$36k/yr
Audience builder
Personalization builder
Journey builder
WYSIWYG email builder
Historical data replay
Segment sync (two way)
Salesforce sync (two way)
Nested Journeys
Webhooks
SSO
Data warehouse sync
& custom objects
Support for User Org Journeys
& related data objects
25K MMCs included, then fee per MMC (see below)
Free unpersonalized batch emails to 10X the size of your contracted MMCs
Dedicated CSM
Premium support
Unlimited contact database
Unlimited product data
Unlimited Salesforce API calls
Inflection.js website tracking
Forms integration
Product data explorer
Auto create fields for product events with no SQL
Buying group support
Attribution (coming soon)
Webinar integration (coming soon)
AI personalized emails (coming soon)
AI next best action (coming soon)
AI enrichment (coming soon)
Talk to sales

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Usage
$200/month
Starter
Growth

Monthly Marketed Contacts (MMCs)

MMCs are number of contacts you are actually reaching out to every month.

1,000
1K
100 Million

Monthly Marketed Contacts (MMCs)

MMCs are the number of unique contacts which go through an Inflection Journey in a month, not your database size.

200,000
1K
100 Million

Monthly Marketed Contacts (MMCs)

MMCs are the number of unique contacts which go through an Inflection Journey in a month, not your database size.

250,000
1K
100 Million

Contact Sales

Talk to sales

Monthly Charges

Cost to get started including platform fee and MMC fee. All plans require annual commitment.
$
12,208
Select Starter Plan

Select Your Plan

Enterprise
Starter
Growth

Monthly Marketed Contacts explained

MMCs are the number of unique contacts which go through an Inflection Journey in a month. You can send batch emails with no personalization to 10x your contracted MMC number for free.