The Marketing Ops Guide to Product-Led Growth
Get your copy!

The Best SaaS CMO Conferences and Events to Attend in 2025

Usha Vadapalli
September 9, 2024

As 2025 approaches, Chief Marketing Officers (CMOs) are gearing up for a year filled with opportunities after a period of widespread marketing budget cuts. The following conferences are designed to help CMOs sharpen their strategies, explore the latest marketing technologies, and connect with peers and industry leaders. Here are the must-attend events for CMOs looking to gain insights, drive growth, and lead their teams to success.

Forrester B2B Summit North America | Phoenix, AZ & Digital | March 31 – April 3, 2025

Forrester's B2B Summit North America is a leading event for CMOs in the B2B space. The summit covers vital topics like aligning marketing and sales priorities, leveraging AI for marketing success, and navigating the increasing demand for sustainability in marketing practices.

Why Attend: This summit offers unparalleled insights into the future of B2B marketing, making it essential for CMOs who want to stay ahead of emerging trends, particularly in AI and digital-first marketing strategies.

Pavilion CMO Summit 2025 | Atlanta, GA | April 17, 2025

The Pavilion CMO Summit is a highly anticipated event for top marketing executives looking to network with peers, gain exclusive insights, and discuss emerging trends. This summit provides high-level discussions, interactive workshops, and fireside chats on crucial topics like budget planning through benchmarking, measuring marketing ROI, and fostering stronger alignment between sales and marketing teams.

Why Attend: Pavilion’s CMO Summit is known for its high-quality networking and thought leadership. If you want to deepen your marketing strategy while connecting with other C-suite leaders, start planning to attend this event.

PLGTM Summit – Marketing Day | San Francisco, CA | May 14, 2025

Part of the three-day PLGTM Summit 2025, Marketing Day is dedicated to exploring product-led growth (PLG) strategies for marketing leaders. This event brings together over 600 marketing and growth leaders on the Marketing Day specifically focusing on the future of marketing in PLG companies. Attendees can expect expert takes on futuristic trends like AI in marketing, insights on product-led strategies, and innovative GTM approaches.

Why Attend: With an almost unheard of NPS score of 74 with 100% of attendees surveyed in the 2024 summit saying they would come again, PLGTM is a favorite. Gain actionable insights to master product-led marketing, and hear from top industry experts sharing their real-world success stories.

Bonus: PLGTM Summit has exclusive executive roundtables and networking opportunities.

Gartner Marketing Symposium/Xpo | Denver, CO | June 2 - 4, 2025

Gartner’s Marketing Symposium/Xpo is designed specifically for CMOs and senior marketing leaders to tackle today's most pressing challenges. Their 2024 event focused on how to lead marketing through disruption, drive digital transformation, and stay competitive in a fast-paced environment. Gartner’s renowned analysts presented insights into evolving customer expectations, new martech solutions, and strategic frameworks for CMOs.

Why Attend: Although the 2025 event details are not announced yet, based on their previous event, CMOs and marketing leaders can expect to explore advanced marketing technologies in depth.

Calling All CMOs

2025 promises to be a dynamic year for CMOs, with conferences that will explore everything from product-led marketing and AI integration to B2B growth strategies and martech innovations. Whether you’re focused on aligning cross-functional teams or navigating disruption in the marketing landscape, these events will provide the tools, strategies, and connections to help you lead your marketing organization to new heights.

Hope to see you at the PLGTM Summit 2025 in San Francisco!